Ulrich, K.&nbsp;T. and Eppinger, S.&nbsp;D. (2012). <em>Product design and development</em>. McGraw-Hill, New York, 5th ed edition. Machine generated contents note: Chapter 1 Introduction Chapter 2  Development Processes and Organizations Chapter 3 Opportunity Identification  Chapter 4 Product Planning Chapter 5 Identifying Customer Needs Chapter 6  Product Specifications Chapter 7 C.